Prepare to have your perspective shifted.

Maximize Q4 Profits with Expert Ad and Site Optimization Tips

Join Pilothouse experts on October 16th for a free webinar covering ad and site optimization strategies to boost conversions and profits this Q4.

Port Strike Threatens Q4 Shipping Chaos

Dockworkers across U.S. ports have gone on strike, demanding higher wages, causing potential delays for ecommerce businesses just before the Q4 shopping season.

Glossier’s Mystery Mailer Sparks Social Buzz and Double Fragrance Drop

Glossier sent locked mailers to influencers, creating suspense and engagement before revealing two new fragrances, driving social buzz and excitement.

Will This Be the Biggest Black Friday Ever for Ecommerce?

U.S. retail sales are unexpectedly rising, driven by Direct to Consumer purchases, signaling a potential record-breaking Black Friday for ecommerce brands.

Klaviyo now integrates with Canva, simplifying email design for brands just in time for Q4 campaigns.

Klaviyo’s new integration with Canva streamlines email design, helping brands create eye-catching campaigns ahead of the Q4 season.

Mean Girls Day Is Here – The Groolest Brand Collabs You Can't Miss

Brands are celebrating Mean Girls' 20th anniversary with fun, themed collaborations that bring a little nostalgia to October 3rd.

Why Are You Still Juggling Product Reviews and Support Tickets? Meet Syncly

Syncly consolidates customer feedback from multiple platforms, offering sentiment analysis, AI-powered search, and automated reporting to help brands improve products and customer relationships.

How Fishwife Is Reeling in Big Sales With These Shopify Apps

Fishwife is seeing significant growth by leveraging Shopify apps for affiliate marketing, upselling, and wholesale automation, boosting both customer engagement and B2B sales.

Budget Hack – How Lo-Fi Ad Creatives Can Save Your Q4 Marketing

Lo-fi ad creatives, which are simple and unpolished, resonate with audiences and cost less to produce. As ad costs rise in Q4, brands can use this budget-friendly approach to create authentic, relatable content.

Bratz Celebrates Mean Girls Day With Limited Edition Dolls, Racking Up Millions of Views on TikTok

Bratz announced a limited edition Mean Girls collection on TikTok, gaining over 2.1 million views in 24 hours. The collection celebrates the film's 20th anniversary, starting with the release of the Cady doll on October 3rd.

Zuckerberg Joins the $200 Billion Club, TikTok’s New Ad Feature, and Meta Ads Hack

Mark Zuckerberg has joined the $200 billion club alongside Musk, Bezos, and Arnault. Also, TikTok released a new feature for customizing ads, and we share a quick hack for creating top-performing Meta ads.

How the Right Product Visuals Can Boost Your Page Performance and Conversions

Using the right product visuals, like 3D images and interactive videos, can significantly boost customer engagement and conversions. Eko’s guide helps you choose the best format for your products.

TikTok Introduces Search Ad Campaigns to Target Users’ Search Behavior

TikTok has launched Search Ad Campaigns, allowing brands to target users through specific search keywords, offering more control over ad placement and driving higher conversions.

Four Sigmatic’s Rick Cadotte Shares How Small Wins Drive Big Growth at the C-Suite Mastermind

Four Sigmatic’s VP of Growth, Rick Cadotte, shares how small wins can lead to big results, highlighting strategic insights from his C-Suite Mastermind presentation.

Celebrate These Fun October Days and Boost Your Ad Performance!

Celebrate fun days in October like Noodle Day, Frappe Day, and World Egg Day. Plus, learn how to refresh fatigued Meta ads to boost conversions and get tips on designing standout email campaigns.

Everything You Can Find in DTC 656

TikTok is highlighting products, and more in today's issue of DTC!