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Social Media Blunders, Upcoming Events, and Major Business Moves

A missing brand name ruins an ad campaign—plus, check out top marketing events and the latest mergers and acquisitions in the industry.

What to Do If Someone Impersonates Your Brand in Ads

Learn how to spot, report, and prevent brand impersonation scams on paid social platforms to protect your business and customers.

Don’t Be Afraid to Repeat Yourself—Here’s Why It Works

Repetition is a powerful copywriting trick that builds trust and persuasion—learn how brands use it to drive more clicks and conversions.

Is Instagram Spinning Off Reels?

Instagram is reportedly considering making Reels a standalone app to compete with TikTok, especially amid uncertainty over TikTok’s future in the U.S.

Persuasive Copywriting, Scam Ad Warnings, and a Major Ad Fail

Learn how to write more persuasive copy, spot and report scam ads, and analyze why a recent ad campaign missed the mark.

Instagram’s Reel Algorithm, Top Retail Events, and AI News

Learn how Instagram’s Reel algorithm works, explore upcoming retail conferences, and catch up on the latest AI and business headlines.

ChatGPT vs. Grok: Which AI Tool Should You Use?

ChatGPT excels at structured content creation, while Grok thrives on real-time trends—discover which AI tool fits your marketing needs best.

YouTube Launches Premium Lite Subscription

YouTube introduces Premium Lite in the U.S. for $7.99/month, offering ad-free viewing on most videos except music content. Sources

What Do Today’s Consumers Really Want From Brands?

Klaviyo’s latest report uncovers how evolving consumer expectations are reshaping brand loyalty and what businesses must do to keep up.

Are Brand Mascots Making a Comeback?

Brand mascots boost engagement, humanize brands, and drive higher profits—learn how companies like Duolingo are using them to go viral.

Today’s Consumers Expect More—Are You Ready?

Klaviyo’s Future of Consumer Marketing Report reveals what drives customer loyalty, from seamless experiences to value-driven branding.

Why Brand Mascots Matter, ChatGPT vs. Grok, and IG Reel Performance Tips

Explore the power of brand mascots, compare ChatGPT and Grok, and learn how Instagram’s algorithm really works for Reels.

Stay Ahead With the Latest DTC Insights & Podcasts

Discover expert takes on ecommerce growth, YouTube ad success, cognitive biases, and more—plus how B2B brands are thriving in our 150K-strong community.

Why Some Products Take Time to Succeed

Cuts Clothing CEO Steven Borrelli shares how a slow-selling product became a bestseller once their ad strategy kicked in—highlighting the power of patience in product launches.

How Touchland Drives $3M in Monthly Sales With Smart Tech

Touchland’s premium hand sanitizers continue to thrive post-pandemic, with a 203% YoY sales increase in 2023—powered by strategic Shopify apps for ads, upsells, and restock alerts.