Prepare to have your perspective shifted.

Why Snapchat Is the Untapped Goldmine for Reaching Gen Z and Millennials

Snapchat offers brands access to 75% of 13–34-year-olds globally, making it a prime platform to engage new shoppers and diversify social ad strategies.

How Brands Are Using ‘Beat The Tariff’ Sales to Boost Cash Flow and Customer Loyalty

Amid tariff uncertainty, brands like Ana Luisa, Lomi, and Burlap and Barrel are driving urgency, building solidarity, and improving cash flow with transparent, purpose-driven sales campaigns.

Fix Broken Customer Journeys and Boost Revenue With Klaviyo’s Upcoming Webinar

Join Klaviyo’s May 7th webinar to learn how to audit your customer journey, reconnect with lapsed customers, and improve retention and revenue.

Today's DTC: Tariff-Era Brand Tactics, Email Deliverability Tips, Tariff Updates, and Temu’s Ad Pullback

Today’s DTC covers how brands are adapting to tariff challenges, boosting email deliverability, the latest tariff news, and new ad opportunities as Temu cuts U.S. spend.

Delegation Tips, Fun Celebrations, Key Events, and Major Industry News

This update highlights common founder delegation mistakes, upcoming celebration days, important tech events, and major news from OpenAI, Shopify, and Google.

How Mid-Day Squares Broke Costco Records and Scaled With Bitcoin and AI

Mid-Day Squares co-founder Nick Saltarelli shares how the brand disrupted CPG by leveraging viral marketing, Bitcoin sourcing, and AI-driven operations to reach a $36M run rate.

Is Coachella Signaling a Recession? BNPL Usage Surges Among Festival-Goers

Over 60% of Coachella attendees used payment plans this year, up from 18% in 2009, hinting at rising financial strain despite soaring ticket prices.

Daily Tariff Update: Recession Warnings, Solar Panel Tariffs, and U.S.-India Trade Talks

Today’s tariff check-in covers a looming recession risk, steep new tariffs on Southeast Asian solar imports, and critical U.S.-India trade negotiations.

Why Smart DTC Brands Are Shifting from Ads to Influencer Partnerships

With rising ad costs, brands like Obvi and Hexclad are winning by using SARAL to build trusted influencer relationships that drive sustainable growth.

Why Brands Are Offering Mother’s Day Email Opt-Outs to Retain Customers

Allowing customers to opt out of Mother’s Day emails helps brands show empathy, protect list size, and reduce unsubscribes during sensitive times.

Today's DTC: Mother’s Day Opt-Outs, Costco Success, Tariff Updates, and Founder Mistakes

Today’s DTC covers Mother's Day email tips, Mid-Day Squares' retail strategy, the latest tariff changes, and common founder pitfalls to avoid.

Social Sphere: Inventory Warnings, Influencer ROI, Key Events, and Industry News

This update covers predictions of summer stock-outs, achieving 400% ROI in influencer marketing, upcoming events, and major shifts from brands like DHL and Boy Smells.

Why Overspending on Amazon Ads Hurts Organic Rankings and How to Navigate Tariffs

In this episode, Pilothouse’s Amazon experts reveal how overpaying for ads can hurt organic rankings and share smart strategies to manage new tariff impacts.

Chipotle Diversifies Global Supply Chain to Offset Mexico Tariffs

In response to new tariffs, Chipotle is sourcing avocados globally to avoid price hikes for consumers while absorbing costs internally.

How Your Marketing Stacks Up Against Top Competitors: Dotdigital’s New Report

Dotdigital’s latest report analyzes 100 global brands to reveal marketing gaps and offer actionable tips to strengthen your strategy.

Daily Tariff Update: DHL Suspensions, China’s Warnings, Temu’s Pullback, and EU-US Talks

Today’s tariff news highlights DHL's shipping changes, China’s trade threats, Temu’s ad spend cuts, and promising signs of a new EU-US trade deal.