Daily coverage on ecommerce trends, ad channels, margins, and more.
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DTC528 - Neil Patel’s Content Strategy [DTC Archive]
We sit down with thought leader and SEO expert Neil Patel on how to repurpose top performing content and discuss the future of AI written content.
August 28, 2024

DTC533 - Meta’s Opportunity Score Feature [DTC Archive]
Explaining how advertisers can take advantage of Meta’s new Opportunity Score feature to improve and optimize their ad campaigns and ad sets.
August 28, 2024

DTC531 - How To Warm Up Your Meta Pixel For Ads [DTC Archive]
We provide step-by-step instructions on how to warm up your Meta pixel so the algorithm has enough data to help with targeting and conversions.
August 28, 2024

DTC530 - Create a Custom Amazon Store Journey [DTC Archive]
How to create a custom Amazon Store journey that helps guide customers towards their desired purchase and increases engagement and conversions.
August 28, 2024

DTC535 - How Brands Celebrated Earth Month [DTC Archive]
Learn how brands are celebrating Earth Month with low waste tips, creative recycling initiatives, and sustainability reports to promote transparency.
August 28, 2024

DTC536 - Pinterest Wedding Trends Report [DTC Archive]
We offer tactical advice for fashion, beauty, and jewelry brands on how to leverage these Pinterest 2024 wedding trends to maximize online visibility.
August 28, 2024

DTC532 - Lemme's Build Your Own Bundle Feature [DTC Archive]
How vitamin brand Lemme's Build Your Own Bundle feature helps increase online conversions and average order value with a custom product bundle.
August 28, 2024

DTC534 - Mother’s Day Campaign Insights [DTC Archive]
Sharing valuable Mother’s Day campaign insights and product trends so ecommerce owners can capitalize on this high-intent shopping period.
August 28, 2024

DTC538 - TikTok’s New Ad Placement Features [DTC Archive]
TikTok rolls out new ad placement control features called Category Exclusion and Vertical Sensitivity for advertisers plus a new Brand Safety Hub.
August 28, 2024

DTC539 - Analyzing Supergoop’s Festival Strategy [DTC Archive]
How sunscreen brand Supergoop positioned their product as a must have for Coachella festival season using social media, influencers, and product placement.
August 28, 2024

DTC537 - Social Proof Ecommerce Examples [DTC Archive]
Two fun and creative social proof ecommerce examples using social media comments and press mentions for your PDP pages to build customer trust.
August 28, 2024

DTC541 - 3 Plant Based Packaging Options [DTC Archive]
Highlighting companies that provide plant based packaging options using mycelium, wood waste, and plant residue for sustainably conscious brands.
August 28, 2024

DTC543 - Lemme's Build Your Own Bundle Feature [DTC Archive]
How activewear brand POPFLEX capitalized on their lilac skirt mention in Taylor Swift’s Tortured Poets album with their marketing campaign.
August 28, 2024

DTC542 - Google Ad Customizers Phase Out [DTC Archive]
We go over how Google is phasing out ad customizers for ETAs and DSAs and pushing responsive search ads as the most effective ad format by the end of May.
August 28, 2024