Prepare to have your perspective shifted.

August's Celebration Lineup Featuring World Honey Bee Day and More

A roundup of quirky holidays in August, from World Honey Bee Day to Cheap Flight Day, with tips for fostering a positive work environment.

Ezra Firestone's 90-Day DTC Transformation Reviving BOOM! Beauty

Ezra Firestone shares how he turned BOOM! Beauty profitable in 90 days by cutting expenses, simplifying operations, and exploring new revenue streams.

Jorts Trend Resurges with Y2K Fashion Comeback: Brands Like Carhartt and Owala Join the Fun

Jorts, or knee-length cut-off denim shorts, are trending this summer due to the revival of Y2K fashion. Brands like Carhartt are launching their own versions, and even non-fashion brands like Owala are joining the trend with jorts-inspired products.

Frost Buddy’s Brock Mammoser on Reaching $30M in Year Four and the TikTok-to-Meta Creative Pipeline Behind It

Brock Mammoser of Frost Buddy shares how the brand scaled to $30 million in sales by leveraging TikTok and Meta, and innovating with the Universal Can Cooler.

Unlock the Future of Creative Strategy at Motion’s 3rd Annual Summit This September

Motion’s 3rd Annual Creative Strategy Summit, featuring top DTC advertising experts, will explore the latest trends in creative strategy on September 19th and 20th.

How GAP Became a Gen Z Favorite: The Strategies Behind Their Comeback

GAP revitalized its brand by connecting with Gen Z through viral music, high-quality products, trendy collaborations, and creative styling, leading to increased buzz and sales.

Win This Q4: 3 Hacks to Boost Your BFCM Performance with UGC, Influencer Campaigns, and Paid Social Ads

Discover three strategies to supercharge your Q4 performance, including product seeding, UGC, and boosting influencer content with paid social ads.

Google Updates Trends Report: New Filters for Search Volume, Region, and Relevancy in the Trending Now Tab

Google Trends has added a "Trending Now" tab, allowing users to filter search volume, region, and relevancy for popular topics.

Are Your Amazon Ads Cannibalizing Organic Results? Optimize Your Strategy with Expert Insights from Pilothouse's Amazon Team

Discover how to optimize Amazon ad spend, avoid cannibalizing organic results, and leverage Prime Video Ads for better brand awareness and sales.

Creating a TikTok Content Machine: A Step-by-Step Guide to Building a Strong Influencer Marketing Strategy

Learn how to build a TikTok content machine by finding the right influencers, testing content performance, and securing usage rights to enhance your brand's social media presence.

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Amazon and TikTok Partner to Enable In-App Purchases, Streamlining Shopping Ahead of Q4

Amazon and TikTok have partnered to allow users to purchase products directly from Amazon Ads within the TikTok app, enhancing the shopping experience before Q4.

AI Chip Startup Groq Raises $640 Million, Valued at $2.8 Billion; L’Oréal Acquires Stake in Galderma; Kellanova Stock Surges on Mars Buyout Rumors

Groq, an AI chip startup, raises $640 million, reaching a $2.8 billion valuation, while L’Oréal acquires a 10% stake in Galderma and Kellanova stock surges amid Mars buyout rumors.

Scaling Customer Service with AI: Monos' Mike Wu on How Zowie Transformed Their CX Strategy

Mike Wu of Monos discusses how they scaled customer service using Zowie's AI platform, automating responses and improving efficiency while maintaining customer satisfaction.

Google Search Console’s New Recommendations Feature: Optimize Your Website with Actionable Insights

Google Search Console has introduced a new Recommendations feature that provides actionable insights to help website owners optimize their site performance.

How Brands Like Athletic Greens, Obvi, and Olipop Are Crushing It with Long-Term Influencer Partnerships

Brands like Athletic Greens, Obvi, and Olipop are thriving by leveraging long-term influencer partnerships, streamlined through SARAL’s all-in-one platform.