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LATESTÂ NEWSLETTER
DTC875: Article Brand Breakdown
We examine Article's Google presence, identify cracks in their SEO strategy, and how their paid ads lack message continuity on landing pages.
LATESTÂ PODCAST
Ep 532: What Smart Brands Do Differently on Amazon (Plus an Epic Clifford Rant on Seller Feedback Changes) | AKNF
Content
Issue 757
We take a look at how MiLa adds these elements at checkout: a countdown timer and urgency messaging to reduce cart abandonment and drive conversions.
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How cleaning brand Pine-Sol doubled its TikTok following in one month by embracing absurdist humor, original sounds, and lo-fi, episodic content.
We analyze how supplement brand Feals sells a chill summer beach vibe, not just a relaxing gummy in this aesthetically pleasing Meta ad creative.
Feeling scattered and overwhelmed? Use this three step AI workflow to organize tasks, prioritize better, and stay focused so you can work smarter.
We take a look at David Protein's Meta ads and how they use low-fi post-it ads to strategic CGC, along with strong angles, hooks, and smart testing.
We share how Amazon Experiments and proper A/B testing can boost seller revenue and share an example from the reusable Swedish dishcloth brand FEBU.
We take a look at Oh Polly's creative PDPs that turn product pages into high-converting, shareable brand experiences using fun scroll-stopping videos.
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