DTC Newsletter

Issue 746

Thu

•

Feb 6, 2025

DTC746: Brands Embrace Super Bowl Rivalry

Past Issues

All Newsletters →

Mon

•

Sep 29, 2025

DTC910: Amazon Multi-Channel Fulfillment, Lo-Fi Creative, Cringe Culture, and Market Research Hack

We discuss how Amazon's Multi-Channel Fulfillment now integrates with Shopify, Walmart, and SHEIN. Pilothouse shares the pros and cons of using MCF.

Sponsored by:

Klaviyo

Thu

•

Sep 25, 2025

DTC909: Bid Strategies, Dangers of List Growth, and Wicked Collabs

Pilothouse shares why they recommend brands conduct this bid strategy structure test comparing cost cap vs. min ROAS to avoid wasted ad spend.

Sponsored by:

Insense

Wed

•

Sep 24, 2025

DTC908: Building Lovevery, Vacation Email Pop-up, and Meta Ads Playbook

Vacation’s retro coupon pop-up nails brand voice with humor but misses opportunities to elevate incentives, future value, and SMS opt-ins.

Sponsored by:

Vibe.co

Tue

•

Sep 23, 2025

DTC907: Meta Conditional Formatting, Google Ad Tips, and Future Customer

Meta Ads Manager now supports conditional formatting. Learn how to spot ROAS shifts faster, cut wasted spend, and scale winners ahead of Q4.

Mon

•

Sep 22, 2025

DTC906: Google Updates, Creative Workflow Hacks, Misleading Marketing Measurements, and Visual Hierarchy

Shoppers are more intentional this holiday season. Learn how Google’s new AI, YouTube, and loyalty tools help ecommerce brands capture sales in Q4.

Sponsored by:

Klaviyo

Fri

•

Sep 19, 2025

DTC905: BFCM Pulse Check Survey + DEUX Brand Breakdown

We analyze DEUX's website and offer tips on how to boost conversions, showcase social proof more prominently, and drive retention with subscriptions.

Thu

•

Sep 18, 2025

DTC904: Anthropologie’s PDP Tactic, Email Like A Billion Dollar Brand Part 2, and Emojis That Don’t Exist Trend

Learn how Anthropologie uses this tactical move to showcase Halloween collections, reduce conversion friction, and drive bigger online baskets.

Sponsored by:

Vibe.co

Wed

•

Sep 17, 2025

DTC903: Rare Beauty Email Pop-up, Rotten Candy Scaling, and 15-Second Creative Framework

See how Rare Beauty’s collab-driven popup with Tajín drives urgency and where tweaks to CTAs, values, and sign up flow could boost conversions.

Sponsored by:

Walmart Marketplace

Content

DTC746: Brands Embrace Super Bowl Rivalry

News

Tags

Past Issues

DTC910: Amazon Multi-Channel Fulfillment, Lo-Fi Creative, Cringe Culture, and Market Research Hack

DTC909: Bid Strategies, Dangers of List Growth, and Wicked Collabs

DTC908: Building Lovevery, Vacation Email Pop-up, and Meta Ads Playbook

DTC907: Meta Conditional Formatting, Google Ad Tips, and Future Customer

DTC906: Google Updates, Creative Workflow Hacks, Misleading Marketing Measurements, and Visual Hierarchy

DTC905: BFCM Pulse Check Survey + DEUX Brand Breakdown

DTC904: Anthropologie’s PDP Tactic, Email Like A Billion Dollar Brand Part 2, and Emojis That Don’t Exist Trend

DTC903: Rare Beauty Email Pop-up, Rotten Candy Scaling, and 15-Second Creative Framework