Staying on top of the latest in DTC has never been easier.

Sat

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January 27, 2024

5 Lunar New Year Marketing Campaign Tips

DTC 475 - Media Mix Optimization, ASC+ Tips, 2024 Digital Marketing Ins and Outs, Lunar New Year Campaign Tips

January 27, 2024

Sat

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January 27, 2024

Trending TikTok Hashtags for Valentine’s Day

DTC 473 - 2024 Marketing Preview, V-Day Trending, TikTok Organic, The Value of Plain Text Emails

January 27, 2024

Sat

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January 27, 2024

Pros and Cons of HTML vs. Plain Text Emails

DTC 476 - AI Ad Creative, Plain Text Emails, No-Cost Inventory Funding, Meta Angle Tests

January 27, 2024

Sat

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January 27, 2024

Solo Stove Pivots After Snoop Dogg Fail And Uses New Brand Ambassadors

DTC 480 - Solo Stove Pivots, Sending Teaser Emails, Proofread Your Copy

January 27, 2024

Sat

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January 27, 2024

10 Tips for Headline Writing

DTC 478 - AI- Powered Attribution, Click Worthy Headlines, AI Creatives, Sustainable Partnerships, Amazon Audit Tactics

January 27, 2024

Sat

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January 27, 2024

SKIMs Lana Del Rey Coquette Valentine’s Day Ad Breakdown

DTC 477 - UGC = Profit Unlock, SKIMS Leverages Coquette, 2024 Media Mix, Amazon Return Mistakes

January 27, 2024

Sat

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January 27, 2024

Mr. Beast Makes Over $250,000 In Ad Revenue From X Video

DTC 479 - Mr. Beast and X Collab, BFCM Q1 Ads, Gmail Snooze Feature

January 27, 2024

Tue

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January 16, 2024

Comparative Ad Example: Olipop vs. Boochcraft

DTC 468 - Capitalizing On Holiday Returns, Comparative Advertising, Google Ads Checklist, The CTA Outperforming ‘Shop Now’

January 16, 2024

Tue

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January 16, 2024

Situationships V Day Campaign Breakdown

DTC 471 - Situationship Campaign, 8.11x Your ROAS, V Day Do’s and Don’ts, What’s Trending?

January 16, 2024

Tue

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January 16, 2024

Sol de Janeiro Wolf Spider SERPs Shakeup

DTC 469 - Want Better Conversions?, Sol de Janeiro Wolf Spiders, Anti-Valentines Day Hooks

January 16, 2024

Tue

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January 16, 2024

Increase Average Order Value for Valentine's Day with Matching Trend

DTC 472 - 3595% Revenue Growth, Increasing Your V-Day AOV, Handling The Q1 Meta Hangover

January 16, 2024

Tue

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January 16, 2024

Three Email Hygiene Best Practices

Time to Scale, Email Hygiene, Valentines Ad Headlines ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

January 16, 2024

Wed

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January 10, 2024

Breaking down Arrae’s Creative New Year Ad

DTC 467 - Operations Ducks In a Row, Arrae January Creative Inspo, Valentines Ad Campaigns, Nick Shackleford and BRĒZ

January 10, 2024

Tue

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January 9, 2024

2024 Life Forecast

DTC 463 - 2024 Trend Predictions, Q1 Tips to Get Ahead, Costco’s Pure Class Letter, Plan Your Life and Hit Your Goals ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

January 9, 2024

Tue

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January 9, 2024

Meta Wants To See Your Link History

DTC 465 - Meta Link History, Reducing Spam Complaint Rate, A Campaign You Should Set Up

January 9, 2024

Tue

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January 9, 2024

Targeting Gen Z Through GroupChats Like Geneva

Targeting Gen Z Through GroupChats Like Geneva | DTC Newsletter

January 9, 2024