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DTC819: Maximize Q4 Success with Memorial Day Sales
We share how Memorial Day sales are the perfect opportunity to set yourself up for Black Friday and Cyber Monday success and share ad creative examples.
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Ep 34: Come for the Cookware, Stay for the Content: Inside Hestan’s Retention Strategy | TWBERP
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Sponsored By Passport
May 21, 2025
We share how adding tariff messaging at checkout can reassure customers who feel anxious about the ongoing trade war and improve conversions
Sponsored By Instant
May 20, 2025
We explain the pros and cons of directing traffic to your DTC site versus Amazon and how Amazon can serve as a powerful customer acquisition tool.
Sponsored By Minisocial
May 19, 2025
We discuss how adults are fueling the toy category and how Labubu, Smiski, and Sonny Angel blind boxes are causing a worldwide buying frenzy.
Sponsored By Klaviyo
May 16, 2025
We explain what it means for online businesses to be ADA compliant and why creating an inclusive and accessible website benefits your bottom line.
Sponsored By Motion
May 15, 2025
We debunk a common myth about using call-to-actions and provide tactical tips on how you can improve your Instagram Reels CTAs and video performance.
May 14, 2025
We discuss how marketers can use authority bias to their advantage when crafting ads and increase customer trust around their products or services.
Sponsored By Triple Whale
May 13, 2025
Why DTC brands are changing their messaging due to growing anxieties around a 2025 recession, and how they are focusing on emotion instead of price.
Sponsored By Omnisend
May 12, 2025
We share tips on how to nail your Reel's ad hook by honing in on your messaging, creating a show-stopping thumbnail, and optimizing for audio.
May 9, 2025
We analyze how the bag brand Songmont creates a great online shopping experience by helping customers discover new products and accelerate repeat orders.
May 8, 2025
Discover why adding a BNPL option on your checkout page is a must when it comes to improving conversion rates especially during an economic downturn.
We explain how Fly By Jing's packaging update helps them optimize for mass retail and first-time customers while still honoring their Sichuan roots.
Sponsored By Insense
May 7, 2025
We look at how Lomi cross-promotes its sister brand Pela Case on its website to optimize sales for both brands and reduce customer acquisition costs.
May 6, 2025
We explain why you should pay attention to these May micro-holidays to drive revenue and use them as an opportunity to speed up creative learnings.
Sponsored By Walmart
May 5, 2025
We discuss how ChatGPT Shopping disrupts the ecommerce industry and provide tactical tips on optimizing your brand and products for AI search.
May 2, 2025
How vitamin brand Grüns maintains healthy margins even during tariff uncertainty using upsell, cashback, and subscription apps on its Shopify store.
Sponsored By Snapchat
May 1, 2025
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