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AI is changing the way brands approach creative marketing. In this episode, Braydon from Pilothouse dives into how AI tools—especially custom GPTs—are transforming landing pages, ad creative, and brand storytelling.
Key Takeaways:
AI-Driven CRO: How custom GPTs optimize landing pages section by section for higher conversion rates.
AI for Subscription Growth: Why AI-powered page redesigns can dramatically improve MRR.
Automating Ad Mashups: Using AI to remix top-performing ads for faster creative iteration.
Voice AI in Ads: How 11 Labs speeds up ad production with high-quality voiceovers.
Strategic AI Thinking: How AI can assist with brand-level strategy and audience segmentation.
If you’re looking for real-world AI applications in DTC marketing, this episode is packed with actionable insights.
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Timestamps:
00:00 - AI tools are evolving fast
02:05 - How ChatGPT enhances ad creative
04:30 - Optimizing landing pages with AI
07:15 - Using AI for voiceovers and trailers
10:45 - The power of humor in ads
14:00 - AI-generated mashups for top-performing ads
17:20 - AI for brand-level strategy and deep analysis
20:40 - AI agents and the future of automation
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Hashtags:
#AIforMarketing #ChatGPT #DTCMarketing #AdCreative #EcommerceGrowth #AIcopywriting #PerformanceMarketing #CreativeStrategy #DigitalMarketing #Automation #MarketingTrends
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