Think your browse abandonment email is doing the job? Think again.
In this episode, Jordan breaks down the only browse abandon flow you’ll ever need—from trigger to send timing, segmentation, and dynamic content strategy—so you stop leaving easy revenue on the table.
You’ll learn:
How to time emails to hug buying intent without feeling pushy
The 5 dynamic merchandising types that actually drive clicks (and which to avoid)
Why subject lines are the secret to higher on-page conversion, not just opens
How to turn a “maybe later” shopper into a customer without discounting too soon
If you’ve got a weak, one-and-done browse abandon, this is your blueprint for building a revenue machine that runs on autopilot.
#EmailMarketing #DigitalMarketing #EcommerceTips #EcommerceGrowth #MarketingAutomation #MarketingStrategy #CustomerRetention #ConversionRateOptimization #EcommerceStrategy #EmailAutomation #CustomerEngagement #EcomTips #ShopifyStores #EmailDesign #EmailFlows #AbandonedCart #LifecycleMarketing #RetentionMarketing #DTCGrowth #EcommerceConversions #BrowseAbandon #AbandonmentEmail #BrowseRecovery #EmailFlowsThatConvert #RetentionEmail #CustomerLifecycle #Klaviyo #KlaviyoFlows #EcommerceRetention #EmailOptimization #TriggeredEmails #LifecycleEmailMarketing #RetentionTactics #RetentionRevenue #FlowOptimization #EmailRevenue #DTCEmail #DTCStrategies
00:00 – Introduction
00:55 – The #1 mistake brands make with browse abandon emails
04:12 – Trigger logic that catches shoppers before they’re gone for good
08:47 – The “20 minutes + 8 hours” timing rule for maximum intent
13:15 – Why your subject line impacts revenue more than open rates
20:50 – Dynamic merchandising types that actually drive clicks
27:45 – Funnel Flusher: the last-chance email that recovers lost revenue
35:40 – The “no prices in email” rule that saves you from costly mistakes
Work with Pilothouse: https://www.pilothouse.co/get-in-touch?utm_source=dtc&utm_medium=podcast&utm_content=e&rPodcast
Subscribe on YouTube: https://www.youtube.com/@DTCPodcast
Subscribe to DTC: https://www.directtoconsumer.co/
Listen to DTC Podcast: https://podcasters.spotify.com/pod/show/dtcpodcast
.svg)
.svg)
.svg)
.png)
.svg){kind=icon}
.svg)
.svg)
