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Today’s DTC Insights: Amazon Merchandising & Meta Ad Fraud

Learn how top jewelry listings perform on Amazon, how to fix common merchandising mistakes, and what to watch for with fraudulent Meta ad charges.

Troubleshooting Image Viewing Issues

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Boost Ad Tracking With Event Match Quality

Improving your Event Match Quality (EMQ) on Meta can enhance ad tracking and attribution. Learn how to check your EMQ score and optimize it for better campaign performance.

TikTok Ban Postponed – Still Available for Download

U.S. users can continue accessing TikTok as the enforcement of its ban has been delayed until April 5th.

Get More From Influencer Marketing With Less Effort

Minisocial streamlines micro-influencer campaigns, delivering both engaging posts and fully-licensed content to help brands grow effortlessly.

How to Spot and Prevent Ecommerce Fraud

With ecommerce fraud on the rise, businesses must stay vigilant. Learn key warning signs and red flags to protect your store from fraudulent transactions.

Key Insights for DTC Brands Today

Ecommerce fraud is on the rise, proper event tracking on Meta is crucial for scaling, and we break down Duolingo’s latest viral marketing stunt.

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Quick Hits: Growth Strategies, Trump Tariffs, and Google Ads Updates

From Pilothouse’s free sales workshop to Google Ads' new Performance Max tool and BuzzFeed’s social media app, here’s what’s trending in eCommerce and beyond.

Optimizing Amazon Listings for Gifting and SEO

Analyzing Hey Harper and Kendra Scott’s Amazon listings, we explore how keyword strategy and gift positioning can improve organic visibility and sales.

Trump Announces Reciprocal Tariffs for Fair Trade

President Trump introduces reciprocal tariffs, matching foreign duties on U.S. goods, though implementation may take weeks or months.

DTC Brand Discovery Trends: The Shift Toward Organic Growth

As paid channels decline, organic discovery is rising, with Amazon, Reddit, and word-of-mouth playing a bigger role. Learn what this means for 2025 strategy.

Google’s AI Overviews Update: What It Means for ECommerce

Google’s new Comparison Mode in AI Overviews helps shoppers evaluate products side by side, offering brands a chance to optimize PDPs and gain a competitive edge.

Transform Customer Relationships With Klaviyo’s Exclusive Event

Join Klaviyo’s livestream on February 20th to hear insights from industry leaders, see live demos, and learn strategies to elevate customer relationships.

Google’s AI Overviews, Valentine’s Day Sales, and a Mindset Shift

Learn how Google’s Comparison Mode targets mid-funnel shoppers, optimize Amazon listings for Valentine’s Day, and reframe negative self-talk for success.

Quick Hits: AI Shopping, 2025 Trends, and the Power of Ugly Ads

From AI-driven conversions to YouTube’s record ad revenue and why scrappy ads might outperform polished creatives, here’s what’s trending in eCommerce.