Prepare to have your perspective shifted.

Quick Hits: EU Charges Google, Decluttering Trends, and Marketing Events to Watch

From Google's latest legal woes to viral decluttering trends and must-attend marketing events, here’s your rapid-fire roundup of what’s happening now.

Spring Website Refresh: A Checklist to Boost Engagement and Traffic

Give your site a seasonal update with fresh content, functional links, and spring-focused visuals to improve user experience and organic traffic.

Google Shopping Launches Vision Match for AI-Powered Style Searches

Vision Match lets shoppers describe clothing styles and browse AI-generated suggestions, making fashion discovery easier than ever.

83% of Ecommerce Execs Warn Tariffs Could Threaten Growth

Swap Commerce shares five key strategies to help Shopify brands protect margins and navigate the growing risks of new tariffs and regulations.

Boost AOV by Making Free Shipping More Attainable

Pilothouse reveals how adjusting your free shipping threshold to align with your AOV can drive higher cart values and better customer satisfaction.

Postscript Unveils Shopper: The Future of 1:1 SMS Marketing

Postscript introduces Shopper, an always-on SMS agent that enables real-time, personalized conversations with customers for true 1:1 marketing.

DTC Heads to ShopTalk and Spring Strategies to Boost Your Store

The DTC team is off to ShopTalk in Vegas—plus tips to boost AOV, refresh your site, and get organized this spring.

Quick Hits: ESP Migration, Amazon’s Spring Sale, and TikTok Deal Update

This week’s highlights include Google’s $32B Wiz acquisition, TikTok deal developments, Amazon’s upcoming Big Spring Sale, and targeting tips from Pilothouse.

How MìLà Scaled to $1.5M Monthly Sales Using Shopify Tools

MìLà’s rapid growth is fueled by smart use of Shopify apps like Giftship, Loox, and PreProduct—enhancing gifting, reviews, and pre-orders to drive DTC success.

Walmart Marketplace Helps Party Brand Reach Millions

A woman-founded party supply company scaled rapidly on Walmart.com, showing how sellers can tap into major perks and visibility through the platform.

How to Turn Your Email List Into a Branding Powerhouse

This podcast explores how to use email for more than conversions—boosting organic traffic, retargeting efficiency, and long-term brand equity.

Google Acquires Cloud Security Startup Wiz for $32 Billion

In its largest acquisition ever, Google buys Wiz to bolster cloud security, aiming to simplify cybersecurity and reduce risk for businesses globally.

Quick Hits: Growth Wins, Big Retail Moves, and Upcoming Brand Launches

From Pilothouse tripling email revenue to Mikayla Nogueira’s makeup brand debut, catch the latest news, events, and quirky celebrations happening this week.

How Simple Modern Scaled to $1B While Spending Just 5% on Ads

In this podcast, Simple Modern’s co-founder shares how brand trust, Amazon SEO, and viral content fueled massive growth with minimal ad spend.

OpenAI Urges Trump to Ease AI Restrictions Amid Global Competition

OpenAI calls for relaxed copyright rules to compete with China’s AI advancements, facing backlash from top creatives defending intellectual property rights.

5 Scrappy Ad Ideas That Prove Creativity Beats Budget

From TikTok testimonials to memes, these low-cost, high-impact ad ideas show how authentic, relatable content can drive big results.