Prepare to have your perspective shifted.

Tariff Chaos: 245% Confusion, California Lawsuit, and WTO Warnings

The White House clarifies tariff rates on China, California sues over economic impact, and the WTO warns of a 91% drop in U.S.-China trade.

10 Real AI Wins from Top Ecommerce Teams—And How to Replicate Them

Download the “AI in Action” ebook to learn how top brands use AI to cut support times, boost conversions, and empower their teams—plus join the April 29 webinar.

Retention Wins, Tariff Trouble, and Birkin Exposé Go Viral

Today’s DTC edition dives into smarter retention strategies, key tariff updates, and how Chinese factories are reshaping the luxury goods conversation.

AI Doll Trend Takes Over Socials, Earth Week Fun, and DTC News Bites

The viral Barbie-style AI doll trend is sweeping feeds—plus quirky holiday celebrations, major brand moves, and must-see marketing events.

How Four Sigmatic Maintains Customer Trust Amid Tariff Turmoil

On the DTC Podcast, Four Sigmatic’s Rick Cadotte shares how to stay price-stable, connect with customers, and make smart cost decisions under pressure.

Why Snapchat Is Your Next Big Ad Channel for Brand Discovery

Snapchat’s global, high-intent audience makes it a powerful platform for reaching new shoppers—especially among Gen Z and millennials.

ChatGPT’s New ‘Moonshine’ Memory Feature Personalizes Conversations

OpenAI rolls out a memory update for ChatGPT, allowing it to recall past chats and tailor responses—now live for Plus and Pro users in select regions.

Tariff Fallout: U.S. Lawsuit, Xi’s Asia Tour, and China’s Luxury Market Disruption

U.S. businesses sue Trump over tariff legality as Xi tours Southeast Asia, while Chinese suppliers shake the luxury market with viral TikTok reveals.

How to Find Top Influencer Affiliates Without the Guesswork

Insense’s platform streamlines UGC and influencer seeding, helping brands recruit top-performing affiliates—plus get $200 off your first campaign.

How Four Sigmatic Tackles Tariffs, AI Doll Trend, and a Legal Challenge to Trump

Today’s edition covers Four Sigmatic’s price strategy, a major lawsuit over tariffs, and the rise of AI-generated dolls on social media.

Google AI Sparks Traffic Drops, Trump’s Tariff Pause Raises Rates, and More DTC News

From Google AI Overviews cutting site traffic to tariff confusion and Walmart ad credits, here’s what’s trending in ecommerce this week.

Tariff Relief Hints for Autos and Electronics as China Launches Visa-Free Shopping

Trump teases exemptions for the auto industry and electronics, while China counters tariffs with a new 10-day visa-free shopping policy.

10 Real AI Wins in Ecommerce—from Revenue Surges to Instant Support

Join Gorgias’ April 29 webinar to learn how brands like OLIPOP and bareMinerals use AI to boost revenue, speed up service, and cut support volume.

Navigating Ad Strategy Amid Tariffs and Market Volatility

A Pilothouse panel breaks down how tariff news is affecting Meta and Google ads—and how smart brands are adapting with agile strategies and creative.

How Plant People Scaled Wellness Marketing With UGC and Micro-Influencers

Plant People teamed up with minisocial to drive growth through community, UGC, and a smart multi-channel strategy—now DTC readers get 15% off.

LeBron Joins the Ken Club, Prada Buys Versace, and More DTC Headlines

From Mattel’s LeBron Ken doll to billion-dollar fashion deals and major digital marketing events, here’s what’s making waves this week.