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Hello and welcome to the DTC Podcast! Today, we're diving into the unique journey of Dad Gang, an apparel brand that’s revolutionizing fatherhood fashion with high-quality hats. Join us as we explore how Bart, a seasoned DTC marketer, shifted from traditional roles to building a community-first brand.

Join the gang!

Why Tune In?

Community Building: Learn how Dad Gang leverages social media to foster a community of dads.

Quality Over Quantity: Insight into why focusing on one great product can be more effective than diversifying prematurely.

Marketing Strategies: Discover the organic and paid strategies that propel the brand’s growth.


00:00 - Introduction

02:15 - Starting Dad Gang: From Idea to First Products

04:30 - The Role of Community in Brand Building

06:50 - Product Development: Listening to the Dad Gang Community

09:10 - Celebrity Endorsements and Their Impact

11:20 - Future Plans for Dad Gang and Community Initiatives

13:40 - Advice for Entrepreneurs: Building Community and Brand Identity







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