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Meta's Hidden Ad Tweaks and How to Take Back Control
Meta may be automatically adjusting your ad campaigns; learn how to disable this feature and keep control over your ads.
Meta Ads
AI
Mergers & Acquisitions
November 8, 2024
Meta Rolls Out Hidden Ad Changes Are Your Campaigns Safe
Meta recently introduced automatic adjustments to ad accounts, enabling budget changes and campaign shifts without direct user input
Meta Ads
AI
Loyalty Programs
November 8, 2024
How Brands Are Transforming Products Into Halloween Costumes for Social Buzz
Brands are adding Halloween flair by creatively turning their products into costume concepts, engaging audiences with seasonal humor on social media.
Holiday Campaign
Social Media Strategy
DTC Podcast
November 8, 2024
How This Wellness Brand Boosted Revenue by 155% with Pilothouse
A wellness brand partnered with Pilothouse’s Pilot Program, seeing a 155% revenue increase through optimized ad spend, ROAS, and AOV strategies.
Case Study
ROAS
Q4 Tactics
November 8, 2024
How Sonos Turned Reddit Complaints Into a Thriving Customer Community
Sonos turned negative Reddit feedback into a customer engagement opportunity, building loyalty by addressing issues directly and hosting monthly Q&A sessions.
Community Building Strategy
Customer Experience
November 8, 2024
Leveraging the 'In Da Clerb, We All Fam' Trend for Brand Engagement
Explore how the viral TikTok sound from 'Broad City' is captivating audiences and learn strategies for brands to utilize this trend to enhance loyalty and rewards program engagement.
Social Media Strategy
Viral Marketing
Loyalty Program
November 6, 2024
Strategic Black Friday Email Frequency for Maximum Engagement
Gain insights from Jordan Gordon on balancing Black Friday email frequency to boost engagement without risking deliverability issues or causing subscriber fatigue. Listen to the full episode for expert strategies.
Email Strategy
BFCM
DTC Podcast
November 6, 2024
Plant People's Marketing Success with minisocial's Micro-Influencer Strategy
Discover how Plant People partnered with minisocial to enhance their marketing through micro-influencer collaborations and user-generated content, leading to a 30% increase in ROAS, a 400% ROI, and a notable boost in organic search volume.
Influencer Marketing
UGC Campaign
ROAS
November 6, 2024
How Dios Mio Coffee Reached Six-Figure Sales in Four Months
Explore the Shopify apps fueling Dios Mio Coffee's rapid growth, from user engagement with Crazy Egg and Octane AI to subscription revenue via Recharge, driving $222K in monthly sales since launch.
Shopify apps
Subscription Model
Customer Engagement
November 6, 2024
Streamline Multichannel Sales with Walmart's Supply Chain
Utilize Walmart's Multichannel Solutions to efficiently fulfill orders across various e-commerce platforms, ensuring fast shipping, competitive costs, and seamless inventory management.
Multichannel Strategy
Sponsor
Supply Chain Optimization
November 6, 2024
Boost Black Friday Email Success Without Subscriber Burnout
Learn strategies to manage Black Friday email frequency without risking deliverability issues or overwhelming subscribers, plus insights on Dios Mio’s impressive sales and a TikTok sound tip for loyalty promotions.
Email Strategy
Shopify apps
BFCM
November 6, 2024
Keep Black Friday Simple: Why Clear Offers Win Over Customers
Avoid confusion this Black Friday—simple, straightforward offers perform best. Plus, catch episode six of TWBERP for more essential Black Friday strategies!
Social Media Strategy
BFCM
DTC Podcast
November 6, 2024
How Crocs Scales Custom Footwear with B2B and Personalization Strategies
Nick Lamothe, Senior Director at Crocs, discusses scaling custom footwear for B2B and sports markets, tackling logistics, and creating tailored brand experiences. Tune in for exclusive insights!
B2B Strategy
Customer Personalization
DTC Podcast
November 6, 2024
Boost Conversions with iAdvize Copilot and Enjoy Perfect Coffee Temperature
Discover how iAdvize Copilot, an AI shopping assistant, elevates ecommerce conversions by automating 83% of visitor interactions. Get a free Ember® Mug with a demo to enjoy every sip at the perfect temperature.
AI
Conversion Rate Optimization
Customer Experience
November 6, 2024
Amazon’s New Reality Show Blends Entertainment and Shopping for Prime Members
Amazon’s ‘Buy It Now,’ hosted by JB Smoove, lets entrepreneurs pitch products to a panel of celebrity judges and customers, offering winners a spot in Amazon’s exclusive store—bringing content and commerce closer than ever.
Content Strategy
Amazon
Shoppable Content
November 6, 2024