Prepare to have your perspective shifted.

ChatGPT vs. Grok: Which AI Tool Should You Use?

ChatGPT excels at structured content creation, while Grok thrives on real-time trends—discover which AI tool fits your marketing needs best.

YouTube Launches Premium Lite Subscription

YouTube introduces Premium Lite in the U.S. for $7.99/month, offering ad-free viewing on most videos except music content. Sources

What Do Today’s Consumers Really Want From Brands?

Klaviyo’s latest report uncovers how evolving consumer expectations are reshaping brand loyalty and what businesses must do to keep up.

Are Brand Mascots Making a Comeback?

Brand mascots boost engagement, humanize brands, and drive higher profits—learn how companies like Duolingo are using them to go viral.

Today’s Consumers Expect More—Are You Ready?

Klaviyo’s Future of Consumer Marketing Report reveals what drives customer loyalty, from seamless experiences to value-driven branding.

Why Brand Mascots Matter, ChatGPT vs. Grok, and IG Reel Performance Tips

Explore the power of brand mascots, compare ChatGPT and Grok, and learn how Instagram’s algorithm really works for Reels.

Stay Ahead With the Latest DTC Insights & Podcasts

Discover expert takes on ecommerce growth, YouTube ad success, cognitive biases, and more—plus how B2B brands are thriving in our 150K-strong community.

Why Some Products Take Time to Succeed

Cuts Clothing CEO Steven Borrelli shares how a slow-selling product became a bestseller once their ad strategy kicked in—highlighting the power of patience in product launches.

How Touchland Drives $3M in Monthly Sales With Smart Tech

Touchland’s premium hand sanitizers continue to thrive post-pandemic, with a 203% YoY sales increase in 2023—powered by strategic Shopify apps for ads, upsells, and restock alerts.

How Smart DTC Brands Win More While Spending Less

Top DTC brands like HexClad and Olipop grow fast by leveraging influencer partnerships, not big budgets—SARAL helps streamline discovery, management, and performance tracking.

Retention Starts With Product, Not Just Marketing

Matt Bertulli, CEO of Lomi & Pela Case, shares how product design, habit formation, and trial models drive long-term customer retention beyond traditional marketing tactics.

The People’s Bid for TikTok Gains Momentum

Reddit co-founder Alexis Ohanian and investors like Kevin O’Leary back a U.S. bid to buy TikTok, offering individuals and SMBs a stake as the app’s future remains uncertain.

Today’s DTC: Retention Strategies, Record Sales, and Sales Slumps

Discover Matt Bertulli’s customer retention playbook, Touchland’s tech-driven sales success, and a key perspective shift for slow-moving products.

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Dubai Chocolate Goes Viral: Why Everyone’s Talking About It

This Middle Eastern-inspired treat is taking over TikTok and Instagram, with major brands like Ghirardelli and Starbucks jumping on the trend to attract eager consumers.

Grow Your Business With Walmart Marketplace’s New-Seller Savings

New Walmart Marketplace sellers can access up to $75K in savings, zero setup fees, and millions of potential customers—making it easier to scale and boost margins.