Prepare to have your perspective shifted.

Dairy Queen’s Snowbank Stunt, Top Marketing Events, and Growth Strategies

Discover how Dairy Queen turned snowfall into a viral OOH campaign, plus key marketing events and strategies to scale your brand efficiently.

Klarna Targets IPO for This Week

Swedish fintech giant Klarna is preparing for a U.S. IPO, aiming to raise at least $1 billion at a valuation exceeding $15 billion.

How Founder-Led Content Lowers CAC and Builds Brand Affinity

Learn why DTC founders should be the face of their brands—boosting trust, lowering acquisition costs, and creating lasting engagement.

Turn One-Time Shoppers Into Lifelong Customers

Discover proven loyalty strategies with Yotpo’s Loyalty Lab—tailored insights and tools to boost engagement and maximize customer lifetime value.

Meta’s Advantage+ Shopping Campaign Update: What You Need to Know

Meta is removing the Customer Cap option in Advantage+ campaigns, shifting to AI-driven optimizations—learn how this impacts advertisers and best practices to adapt.

Master Tax Compliance for Your Shopify Business

Learn how to automate tax compliance, reduce risk, and streamline operations with Avalara’s expert webinar for Shopify users.

Want UGC That Performs in the Top 1% of TikTok Ads?

Learn how minisocial helps brands create high-performing UGC, go viral, and build engaged communities with micro-influencer campaigns.

Global Tariffs Are Disrupting Ecommerce—Is Your Business Ready?

Learn how to navigate new regulations, protect margins, and future-proof your business with Swap Commerce’s ecommerce growth strategies.

Meta’s Ad Update, Founder-Led Content, and Dairy Queen’s Clever Campaign

Discover Meta’s latest Advantage+ change, why DTC founders should be on camera, and how Dairy Queen turned snowbanks into marketing magic.

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Social Media Blunders, Upcoming Events, and Major Business Moves

A missing brand name ruins an ad campaign—plus, check out top marketing events and the latest mergers and acquisitions in the industry.

What to Do If Someone Impersonates Your Brand in Ads

Learn how to spot, report, and prevent brand impersonation scams on paid social platforms to protect your business and customers.

Don’t Be Afraid to Repeat Yourself—Here’s Why It Works

Repetition is a powerful copywriting trick that builds trust and persuasion—learn how brands use it to drive more clicks and conversions.

Is Instagram Spinning Off Reels?

Instagram is reportedly considering making Reels a standalone app to compete with TikTok, especially amid uncertainty over TikTok’s future in the U.S.

Persuasive Copywriting, Scam Ad Warnings, and a Major Ad Fail

Learn how to write more persuasive copy, spot and report scam ads, and analyze why a recent ad campaign missed the mark.

Instagram’s Reel Algorithm, Top Retail Events, and AI News

Learn how Instagram’s Reel algorithm works, explore upcoming retail conferences, and catch up on the latest AI and business headlines.