Prepare to have your perspective shifted.

Amazon Rolls Out 5 New Visual Search Features to Boost Q4 Shopping Experience

Amazon introduces new visual search features for Q4, making product discovery easier with visual suggestions, videos in search, and tools like “More Like This” and Circle to Search.

Stay Ahead of 2024: Inside Strategies from Top Brands at the CMO Virtual Event

The CMO Virtual Event on October 30th reveals strategies from top brands on data, personalization, and adapting to major marketing shifts like AI and the end of third-party cookies.

The World’s Best Email & Retention Podcast Is Here: Hosted by Pilothouse’s Jordan Gordon

Pilothouse’s Jordan Gordon launches a new podcast to help email marketers optimize their ecommerce email strategies, with the first episode focusing on key email metrics.

Avoid Apple's 30% Ad Fees: Simple Workarounds for Boosting Meta Ads

Apple's 30% fee for boosting Facebook and Instagram ads on iOS apps is expanding globally, but advertisers can avoid the charge by using desktop or Meta's Ad Manager.

Creating Content That Sticks: C-Suite Insights on Persona-Driven Social Media

Avery from Pilothouse shares strategies from the C-Suite Mastermind on using persona-driven content to create impactful social media ads that resonate with audiences.

Turning Leftovers into Gold: How Brands Are Making Deadstock a Sustainable Win

Brands like Baggu and Reformation are using deadstock materials to create limited-edition products, appealing to eco-conscious consumers and reducing waste.

Make Your Brand a Streaming Star with Roku Ads Manager

Roku Ads Manager lets brands easily advertise on America’s #1 TV streaming platform with self-service tools, real-time optimization, and shoppable ads for Shopify merchants.

Meta Can't Hold Your Data Forever: E.U. Cracks Down on Ad Targeting Practices

The E.U.'s top court ruled that Meta and other social networks must limit how long they keep user data for ad targeting or face penalties.

TikTok Trend Alert: Brands Go Viral with Gen Z Scripted Videos Featuring Deadpan Delivery

A TikTok trend featuring founders reading Gen Z-written scripts with deadpan delivery is going viral, offering brands a fun way to boost engagement and watch time.

Protect Your Meta Ad Account from Rising Hacking Threats with 2FA

Meta ad accounts are being targeted by hackers who divert ad funds, making 2-factor authentication crucial for protecting your account, especially during Q4.

How LEGO Colombia Achieved 37% Open Rates with a Bold Email Marketing Shift

LEGO Colombia boosted their email marketing with a switch to Omnisend, achieving 37% open rates and 10% click-through rates across automations.

Adobe Predicts a Boost in 2024 Holiday Sales with Big Discounts and Rising AI Adoption

Adobe predicts U.S. online holiday sales will reach $240.8 billion in 2024, driven by steep discounts, early deals, and increased use of AI chatbots and BNPL options.

Stand Out This Black Friday with Omnisend's Email & SMS Playbook

Omnisend offers a cheat sheet for Black Friday success, including a checklist, email strategies, timing tips, and real-life examples to help businesses boost their sales throughout November.

Amazon Expands Video Ad Opportunities in 2025 with Shoppable Formats

Amazon plans to introduce more video ad slots in 2025, including interactive shoppable ads, giving advertisers access to Prime Video's massive 200 million monthly viewers.

Maximize Q4 Profits with Expert Ad and Site Optimization Tips

Join Pilothouse experts on October 16th for a free webinar covering ad and site optimization strategies to boost conversions and profits this Q4.

Klaviyo now integrates with Canva, simplifying email design for brands just in time for Q4 campaigns.

Klaviyo’s new integration with Canva streamlines email design, helping brands create eye-catching campaigns ahead of the Q4 season.