Daily coverage on ecommerce trends, ad channels, margins, and more.
By subscribing, you agree to our terms of service
Filters
FILTER 1
Black Friday Countdown: Nostalgia Marketing, Q4 Survival Tips, and TikTok Affiliate Updates
Explore Warby Parker’s nostalgic collaboration with Emma Chamberlain, a Q4 survival kit for Black Friday prep, and a game-changing TikTok affiliate feature to boost sales.
November 22, 2024
Instagram Flags Inactive Followers: What It Means for Brands
Learn how Instagram’s new inactive profile flagging impacts follower counts, reach, and engagement, plus insights on Graza’s tech stack, email campaign winners, and Perplexity’s new ecommerce shopping feature.
Tech Stack
Email Strategy
November 21, 2024
Perplexity Launches AI Shopping Tool Buy with Pro
Perplexity’s new AI tool, Buy with Pro, streamlines ecommerce by enabling consumers to checkout directly on its platform for select products, redefining online shopping convenience.
Ecommerce Strategy
AI
BFCM
November 21, 2024
Email Fight Companion: Fashion Brands' Marketing Strategies Analyzed
Explore how top fashion brands like Anthropologie and Ralph Lauren use storytelling, HTML emails, and brand identity in their campaigns, as Pilothouse experts break down their effectiveness.
November 21, 2024
Track BFCM 2024 Trends with Particl’s Daily Reports
Subscribe to Particl’s daily emails for real-time BFCM insights, including top campaigns, average discounts, and brand performance to refine your holiday marketing strategy.
BFCM
Consumer Insights
Trends
November 21, 2024
Graza’s $60M Success: Viral Branding and Shopify Apps Driving Growth
Discover how Graza’s innovative squeeze bottles, playful branding, and apps like Novel, SC Conjured Referrals, and KNO Post Purchase Surveys propel this olive oil brand toward $60M in annual sales.
Tech Stack
Shopify apps
Customer Engagement
November 21, 2024
95% of Retail Executives See AI as Worth the Investment
Explore how generative AI is transforming retail, with 95% of executives affirming its value and plans for increased investment in search, discovery, and personalization over the next five years.
Tech Stack
Email Strategy
November 21, 2024
Look-a-Like Contests Go Viral as Brands Leverage the Trend
Discover the surge in look-a-like contests inspired by Timothée Chalamet, how brands like MCoBeauty are capitalizing on the trend, and its impact on marketing strategies.
November 19, 2024
Manly Bands’ High 8-Figure Growth: Designs, Collabs, and Optimization
Discover how Manly Bands scaled with unique materials, customer-driven designs, tech upgrades, and creative partnerships like Jeep and Jack Daniels in this insightful podcast episode.
November 19, 2024
Capture Black Friday Shoppers with Roku’s Interactive CTV Ads
Leverage Roku Ads Manager’s interactive formats and real-time optimization to engage holiday shoppers directly from their screens during Roku’s peak streaming period.
November 19, 2024
Stay Compliant with Google Ads’ 2025 Customer Match Policy Update
Learn how to align with Google Ads’ updated Customer Match policy, ensuring proper data usage, avoiding targeting minors, and adhering to first-party data requirements to maintain account access.
November 19, 2024
Capitalize on Holiday Streaming Trends with Roku CTV Ads
Consumers spend more time streaming than on social—launch targeted Roku CTV campaigns now to reach engaged audiences during Black Friday’s peak streaming period.
November 19, 2024