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BFCM Insights, Oreo's Q4 Recipe, and Explosive Growth Secrets
This issue dives into BFCM prep tips, Oreo's personalized marketing strategy, Pilothouse's rapid growth case study, sales tax compliance, and a key Shopify update protecting your branded search terms.
BFCM
DTC
Shopify apps
November 25, 2024
TikTok Tests Affiliate Comment Links to Boost Creator Earnings
TikTok’s new affiliate comment link feature lets select creators share product links directly in video comments, streamlining shopping experiences and driving engagement.
November 22, 2024
Pilothouse Shares 7 Essential Tips to Master BFCM Success
Prepare for Black Friday and Cyber Monday with expert strategies from Pilothouse, including budgeting, pre-scheduling ads, early promotion tactics, and boosting customer confidence with trust badges.
November 22, 2024
Boost Your Ads with NoLimit Creatives’ Free Optimization Guide
Learn strategies to stop the scroll with NoLimit Creatives’ guide, featuring top ad sizes, 20 high-performing examples, and TikTok optimization tips for better campaign results.
November 22, 2024
Warby Parker and Emma Chamberlain Tap Into Nostalgia with Vintage Frames
Discover how Warby Parker’s collaboration with Emma Chamberlain uses authentic partnerships, retro trends, and accessible styling to connect with audiences through nostalgia marketing.
November 22, 2024
Wunderkind’s Post-BFCM Webinar: Key Insights for Holiday Success
Join Wunderkind on December 3rd to explore BFCM data, consumer behavior trends, and strategies like hyper-personalized messaging to maximize revenue and drive loyalty through the holidays.
November 22, 2024
Black Friday Countdown: Nostalgia Marketing, Q4 Survival Tips, and TikTok Affiliate Updates
Explore Warby Parker’s nostalgic collaboration with Emma Chamberlain, a Q4 survival kit for Black Friday prep, and a game-changing TikTok affiliate feature to boost sales.
November 22, 2024
Instagram Flags Inactive Followers: What It Means for Brands
Learn how Instagram’s new inactive profile flagging impacts follower counts, reach, and engagement, plus insights on Graza’s tech stack, email campaign winners, and Perplexity’s new ecommerce shopping feature.
Tech Stack
Email Strategy
November 21, 2024
Perplexity Launches AI Shopping Tool Buy with Pro
Perplexity’s new AI tool, Buy with Pro, streamlines ecommerce by enabling consumers to checkout directly on its platform for select products, redefining online shopping convenience.
Ecommerce Strategy
AI
BFCM
November 21, 2024
Email Fight Companion: Fashion Brands' Marketing Strategies Analyzed
Explore how top fashion brands like Anthropologie and Ralph Lauren use storytelling, HTML emails, and brand identity in their campaigns, as Pilothouse experts break down their effectiveness.
November 21, 2024
Track BFCM 2024 Trends with Particl’s Daily Reports
Subscribe to Particl’s daily emails for real-time BFCM insights, including top campaigns, average discounts, and brand performance to refine your holiday marketing strategy.
BFCM
Consumer Insights
Trends
November 21, 2024
Graza’s $60M Success: Viral Branding and Shopify Apps Driving Growth
Discover how Graza’s innovative squeeze bottles, playful branding, and apps like Novel, SC Conjured Referrals, and KNO Post Purchase Surveys propel this olive oil brand toward $60M in annual sales.
Tech Stack
Shopify apps
Customer Engagement
November 21, 2024
95% of Retail Executives See AI as Worth the Investment
Explore how generative AI is transforming retail, with 95% of executives affirming its value and plans for increased investment in search, discovery, and personalization over the next five years.
Tech Stack
Email Strategy
November 21, 2024