Prepare to have your perspective shifted.

The Annual Double Down Issue: Lessons and Wins from DTC Leaders

Top DTC experts share what strategies they’re doubling down on for 2025 and the key lessons learned from mistakes they won’t repeat.

Advice from DTC Leaders: Hiring, Marketing, and Growth Strategies

Top brands like HexClad, Anyday, and Manly Bands share lessons on expert hiring, influencer marketing, Amazon strategies, and the importance of precise testing and solid go-to-market plans.

Boost Search Experience and Explore Key Events in 2025

Enhance customer experience with search bar suggestions, and mark your calendar for upcoming events like the Founders Reset and Digiday Summits while discovering standout brands like BrainTap, SKINS, and Red Flower.

AI Tools to Refresh Your Headshot for the New Year

Update your LinkedIn profile with ease using AI headshot generators like AI Ease, HeadshotPro, Supawork, and BetterPic, offering professional results in minutes.

Mastering Email Retention: Five Forces for Success

Learn the five key principles of email retention, from audience segmentation to automation strategies, and discover how to scale revenue while building trust and optimizing ROI.

Q5 Marketing: Unlocking Post-Holiday Growth

Discover how to capitalize on the fifth quarter’s lower media costs and high consumer activity with strategic campaigns, automation, and data-driven creative iteration.

Trump Seeks Supreme Court Delay on TikTok Ban as Q5 Tips Roll In

As Trump requests a TikTok ban delay, today’s newsletter covers Q5 performance strategies, email retention principles, LinkedIn upgrades, and boosting site conversions with better search.

Boost Conversions with Checkout Page Trust and Upcoming Industry Events

Learn how adding reviews to your checkout page can reduce cart abandonment, and explore key events like the Founders Reset and Digiday Summits to kick off 2025 strong.

Fox Fold Revolutionizes the $30B Toilet Paper Industry

Discover how Fox Fold’s innovative dispensers and bamboo-based paper are reducing waste, cutting costs, and redefining bathroom essentials in the hospitality sector.

2025 Design Trends: Organic Textures and Minimalist Maximalism

Explore 2025’s top design trends, from custom typography and AI-powered innovation to organic textures and minimalist maximalism, blending creativity with authenticity to elevate branding.

Wrapping Up the Year with DTC Highlights

In our final issue of the year, explore 2024 design trend predictions, Fox Fold's disruption of the toilet paper industry, and a quick tip to boost checkout conversions before year-end.

Post-Holiday Gifting and Must-Attend Events for 2025

Explore post-Christmas gifting strategies, get inspired by top DTC podcasts, and mark your calendar for key events like the Founders Reset and Digiday Summits in 2025.

Top Ad Creative Styles to Test for 2025

From authentic organic shots to trending TikTok-inspired memes, these five ad creative styles can help brands boost engagement and scale on Meta Ads in the coming year.

Scaling DTC Brands with AppLovin: A Mobile Ads Success Guide

Discover how DTC brands use AppLovin's creative-first mobile ad network to scale, with insights on targeting, storytelling strategies, and measuring customer acquisition effectively.

Alouette Rebrands for Approachability and Holiday Appeal

Celebrating its 50th anniversary, Alouette unveils a refreshed logo, bolder fonts, and sensory-focused packaging to make its cheese more inviting and accessible for holiday shoppers and beyond.

Gen Z Slang Takes Over GIPHY and Fresh Marketing Insights

GIPHY reports a rise in Gen Z slang like “ijbol” and “aura” in GIF searches, while millennial terms fade; today’s newsletter covers packaging revamps, ad strategies, and post-Christmas email ideas.