AKNF - 8X ROAS and $8 Million in Sales: A Google Ads Case Study

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Today we’re talking with Saul Garcia, Head of Google Ads for Pilothouse.

He’s recently produced a case study that shows some eye-popping growth at 8X Roas and over $8MM in revenue generated for luxury watch client JBW.

Here are the 4 key areas that allowed for this growth that we discuss on the podcast:

▪ Increase Customer Lifetime Value with Dynamic Retargeting & Display

▪ Capture New Customers With Intent-Based Search Campaigns + RLSA

▪ Increasing Ad Coverage While Safeguarding Branded Keywords

▪ Opening Up YouTube To Profitable Prospecting Campaigns

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