Prepare to have your perspective shifted.

🌐 Building Trust: Transparency in the Social Sphere

Building a loyal community means being transparent about your brand's successes and mistakes, making it easier for buyers to connect and support you.

🚀 Turbocharge Your Meta Campaigns with the Duplicate Feature!

Learn how to quickly build out creative tests on Meta using the duplicate feature, streamlining your campaign creation process.

🙃 Breakthrough Insights: Mastering Creative Strategy with True Classic!

Learn how mega brands like True Classic achieve creative breakthroughs with strategic planning, AI integration, and trend adoption in this exclusive event.

🎶 Viral Vibes: How Sustainable Brands Are Winning with BBL Drizzy!

Sustainable brands are creatively using the viral BBL Drizzy song to promote their products, gaining significant engagement and showcasing their plastic-free values.

DTC556 - UGC

This is an archived issue of the DTC newsletter.

DTC556 - Banter

This is an archived issue of the DTC newsletter.

Users Ask ChatGPT for Honest Instagram Feed Reviews Leading to Hilarious Results

Users are asking ChatGPT for honest feedback on their Instagram feeds, resulting in humorous and detailed responses that brands can use to engage with their audience.

DTC Debates All In on Amazon Versus Diversified DTC Strategies

In this podcast, Pilothouse experts debate the pros and cons of focusing on Amazon versus a diversified DTC strategy, discussing organic reach and customer data ownership.

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Solo Stove Partners with Snoop Dogg Again for a Blunt Marketing Campaign

Solo Stove partners with Snoop Dogg again for a direct and humorous marketing campaign after a previous collaboration received mixed reactions.

Wellness Brand Sees 155% Revenue Increase After Joining Pilothouse's Pilot Program

A wellness brand experienced a 155% revenue increase after joining Pilothouse’s Pilot Program, thanks to strategic campaign management and creative optimization.

Amazon Prime Day Report Shows 40% of Customers Paid Full Price While Gen Z Mixed Discounts with Regular Prices

A report reveals 40% of customers paid full price during Amazon Prime Day, with Gen Z purchasing both discounted and regular-priced items, showcasing their strategic shopping habits.

Knowde Secures $60 Million in Funding as Linktree Acquires Plann and Poplar Offers Boost for Abandoned Cart Campaigns

Knowde raises $60 million, Linktree acquires Plann, and Poplar's direct mail solution promises significant ROAS for abandoned cart campaigns.

Aloha’s Pop-Up Does an Excellent Job Capturing Customer Intent and Boosting Conversions

Aloha effectively captures customer intent and enhances conversions through a well-designed pop-up that offers clear value and enables targeted email segmentation.

Be a Part of Someone's Everyday Shopping Experience With Walmart Marketplace

No Limbits shares how joining Walmart Marketplace helps their adaptive apparel reach more customers while leveraging Walmart’s vast ecommerce ecosystem.

TikTok Shops See Massive Growth in 2023 Driving Sales for Major Brands and Attracting Gen Z Shoppers

TikTok Shops continue to surge in popularity, with over 500,000 merchants and a strong influence on Gen Z consumers, making it a key platform for Q4 sales strategies.