Prepare to have your perspective shifted.

This Partnership Fueled Solawave’s BFCM 2023 Success: How minisocial Helped Drive Results with Micro-Influencers and Licensed Content

Solawave partnered with minisocial to leverage 200 micro-influencers and licensed content, playing a key role in their Black Friday 2023 success.

DTC Summer Series: Creative Insights from Solawave’s Paige Mueller on Influencers, UGC, and GPT 5 Delays

Paige Mueller from Solawave shares tips on leveraging influencers, turning wacky UGC into top-performing ads, and updates on the delay of GPT-5.

Apple’s iOS 18 Update: Agencies and Brands Must Prepare for AI-Generated Email Summaries

Apple’s iOS 18 update introduces AI-generated email summaries, making it crucial for agencies and brands to preview test their emails for optimal presentation.

Three Brands Following Liquid Death's Disruptive Packaging Playbook

Three brands have drawn inspiration from Liquid Death's bold packaging and marketing tactics to stand out in the canned water industry.

Stop Cash Flow Issues: How Finaloop Helps DTC and Retail Brands Gain Financial Clarity and Optimize Profitability

DTC and retail brands struggle with cash flow clarity, but Finaloop’s ecommerce accounting software helps optimize profitability by providing accurate financial insights.

Google Faces Antitrust Trouble: Judge Rules Search Monopoly Violates US Law

A federal judge ruled that Google violated US antitrust law by maintaining its search monopoly through exclusive contracts, allowing it to charge high ad prices.

Using the Rule of 3 in persuasive copywriting makes your message more memorable and enjoyable to read.

The Rule of 3 in copywriting enhances memorability and readability, making your persuasive messages more effective.

Mastering Google Ads: Boost Your Quality Score with Expert Tips from Pilothouse's Dougie

Learn how to optimize your Google Ads campaigns by improving Quality Score, using a tiered campaign approach, and strategically implementing negative keywords.

Frustrated by Testing New Channels? Poplar Makes Direct Mail Easy and Affordable for Marketers

Marketers often feel frustrated when testing new channels, but Poplar simplifies direct mail campaigns with low costs and no minimums, making it easy to test and scale.

Whiny Baby Wins Gen Z: How Innovative Packaging and Experience-Driven Design Propel This Wine Brand to Success

Whiny Baby, a wine brand targeting Gen Z, uses innovative packaging to emphasize shared experiences, helping the brand grow quickly in both retail and online markets.

Why You Should Tune In: How the DTC Podcast Can Transform Your Business Strategies

The DTC Podcast offers valuable insights and tactics, like how MìLà Dumplings grew from a small restaurant to a national brand, making it a must-listen for business growth strategies.

Holiday Shopping Starts Early: Shopify President Reveals Advent Calendars Are Already Seeing a Surge in Sales

Customers are already starting their holiday shopping, with advent calendars experiencing significant growth in sales despite the hot weather.

Scaling Skincare with Data: How Soft Services Uses Tresl Segments for Smarter Growth

Soft Services uses Tresl Segments to leverage data-driven strategies, allowing them to operate with the sophistication of a larger company and maximize growth and customer retention.

Meet Paige: Your AI-Powered Creative Ops Co-Worker Ending the Back-and-Forth Hassle

Air introduces Paige, an AI-powered tool designed to streamline creative operations by centralizing assets and processes, reducing the back-and-forth between teams.

Is ‘Subscribe and Save’ Right for Your Brand? Evaluating the Fit and Exploring Alternatives

Explore whether a subscription model suits your brand and learn alternative strategies to achieve recurring revenue if subscriptions aren't the right fit.

Fuel Your Q4 Strategy: How Top DTC Brands Are Mastering Influencers and Content Creation

Discover how leading DTC brands are using minisocial to scale influencer marketing and content creation for profitable Q4 growth.