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TikTok Unveils AI Avatars and Multilingual Dubbing for Advertisers
TikTok introduces AI-generated avatars and AI Dubbing for translating ad content into over ten languages, enhancing global reach for advertisers.
August 28, 2024
Viral TikTok Trend: Capturing Genuine Reactions for Organic Views
A new TikTok trend involves recording your boss's reaction to capture genuine moments and boost organic views.
August 28, 2024
Unlocking Amazon Ad Potential: Overcoming Automation Pitfalls
Rob and Clifford from Amazon Pilothouse discuss the pitfalls of over-relying on automation in Amazon advertising and the importance of investing in non-branded keywords.
August 28, 2024
Meet Eric from DTC at GROW NY: An Unmissable Event for Marketers
Eric from DTC will attend GROW NY on July 9th, a major event for growth marketers and Shopify Plus brands with talks and workshops on ecommerce strategies.
August 28, 2024
Google's New Search Console Update Boosts Insights for Ecommerce Owners
Google's latest Search Console update provides ecommerce owners with enhanced insights into their product listing performance, including metrics from the Google Search Image tab.
August 28, 2024
How Calm's TV Campaign with Tatari Boosted Subscriptions by 60%
Calm saw a 60% increase in subscriptions by partnering with Tatari for a TV campaign, leveraging both linear and streaming ads.
August 28, 2024
YouTube's New Tool: A/B Testing Thumbnails for Better Engagement
YouTube introduces Thumbnail Test & Compare to help brands improve video engagement by testing up to three different thumbnails.
August 28, 2024
Quick Hits: Streamline Programs, Big Mergers, and Social Media Tips!
This section covers managing affiliate and influencer programs with Social Snowball, recent mergers and acquisitions in the tech industry, and tips for creating effective social media ads.
August 28, 2024
Supercharge Your Meta Ad Campaigns with Bulk Editing Efficiency!
The Pilothouse Meta team shares a time-saving tip for building Meta ad campaigns using bulk editing to streamline the process and maximize productivity.
August 28, 2024
Uncover Your Site’s Hidden Gems and Dead Zones with Heat Mapping!
Heat mapping helps identify high-engagement and low-engagement areas on your website, allowing you to optimize for better user experience and increased conversions.
August 28, 2024
Is Your DTC Growth Strategy Up to Snuff? Find Out Now with Pilothouse!
Pilothouse offers expert guidance to help DTC brands optimize their growth strategies and achieve better ROAS in a challenging market.
August 28, 2024
Google Ads Interface Overhaul Coming August 30th
Google Ads is updating its interface on August 30th to streamline workflow for all users. Also, DTC x Pilothouse are hosting a webinar on June 25th about how Custom GPTs can boost productivity and profit.
August 28, 2024
How Pink Friday Nails Captures Gen Z with TikTok-Inspired Design
Pink Friday Nails integrates TikTok-inspired videos on their homepage to appeal to Gen Z users, making the transition from social media to the website seamless and boosting conversion rates.
August 28, 2024