Prepare to have your perspective shifted.

DTC506 - Is Advertising on Reddit Worth It? [DTC Archive]

We discuss whether ecommerce businesses should advertise on Reddit, different types of Reddit ad formats available and targeting niche audiences.

DTC508 - Osea’s Leap Year Marketing Campaign [DTC Archive]

We analyze Osea Malibu’s Leap Year Marketing campaign and why their 90s retro website did a great job of resonating with their target demographic.

DTC507 - Analyzing KITH’s Loyalty Program App [DTC Archive]

We examine how premium apparel brand KITH’s loyalty program app engages and rewards customers with exclusive products and early access to shop.

DTC510 - Amazing Women in Ecommerce To Follow [DTC Archive]

We highlight women in ecommerce and their inspiring entrepreneurial journeys with companies like Feastables, Chamberlain Coffee, and Anyday.

DTC509 - BÉIS Handles Negative Customer Feedback [DTC Archive]

We explain how BÉIS turned negative customer feedback into an opportunity to host a product education pop-up and generate positive PR buzz.

DTC511 - Display Award Badges on Ecommerce Site [DTC Archive]

Tips on how to show off award badges on your ecommerce site and other marketing channels to improve brand reputation and credibility in your niche.

DTC513 - TikTok SEO Tips for Businesses [DTC Archive]

TikTok SEO tips for businesses who want to increase their online visibility and reach. We share our top tactics for finding your target audience.

DTC512 - Google Search Spam Update March 2024 [DTC Archive]

We provide updates on Google’s new and improved spam policies and algorithm updates to filter out low-quality content and SEO spam in search rankings.

DTC516 - Pros and Cons Using Meta Advantage+ [DTC Archive]

We discuss the pros and cons of using Meta’s Advantage+ campaigns, its limitations, and why it’s not the best option for brand new ad accounts.

DTC514 - Poppi’s Supersize Cost Savings Strategy [DTC Archive]

We explain why Poppi’s new larger product size launch is a smart cost-saving move for customers and for the prebiotic soda brand's bottom line.

DTC515 - Five Ways to Increase Your AOV [DTC Archive]

We examine five easy and effective ways to increase your ecommerce store's average order value and provide the best Shopify plugin recommendations.

DTC526 - Sweaty Betty Rebrands With New Campaign [DTC Archive]

How fitness apparel brand Sweaty Betty rebranded with a new ad campaign and website refresh with inclusive messaging for their female target audience

DTC517 - How Blueland Changed The Industry [DTC Archive]

We dive into how Blueland's innovative and non-toxic cleaning products revolutionized the market and how refillables support their sustainable mission.

DTC518 - Analyzing Blueland’s Ecommerce Website [DTC Archive]

We analyze Blueland’s ecommerce website and explain how its main navigation leads customers through the sales funnel and encourages repurchasing.

DTC519 - 5 Simple Ways to Refresh Website [DTC Archive]

We share simple ways to refresh your website so your product information is up to date and explain why this can help bring in more repeat traffic over time.

DTC520 - Testing AI Shopping Assistant Alby [DTC Archive]

Learn how outdoor brand Evo leveraged AI shopping assistant Alby in their product pages to answer customer questions and improve user experience.