Bonus: NOBULL Increases Repeat Buyers by 46% with Bluecore’s Sarah Cascone and NOBULL’s Joy Huang

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Hello and welcome to the DTC podcast, I’m Eric Dyck Today we’re getting to the core of your customer data with NOBULL Director of Loyalty and Retention Joy Huang and well as Bluecore VP of Marketing Sarah Cascone

Learn more about Bluecore Multichannel Personalization at

In this podcast, you’ll hear how NOBULL uses Bluecore to increase repeat buyers by 46% and expected customer lifetime value by 30%

You’ll also hear how NOBULL, one of my personal favorite DTC brands, maintains complete control and integrity of all stages of the customer journey (without using discounts EVER).

Learn more about Bluecore Multichannel Personalization at

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