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Today we’re fully geeking out on subscription technology, with Vino Jeyapalan, CEO and cofounder of Kabo a fresh dog food subscription business started in 2019 that has optimized incredible 25 month LTV in partnership with Chargebee.

Sr. Director of Product Management Prittam Bagani from Chargebee also joins to talk about the future of API driven subscription commerce.

Talk to Chargebee: ➝

Fresh Dog Food Delivered ➝

You’ll hear about Kabo’s development from a limited sku starter subscription program, all the way to an upsell, multi-variable masterpiece, and get a good idea of how you can get started with subscription as well.

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