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Catbird’s Secret to Boosting Q4 Conversions
Catbird uses a clever "Send a Hint" feature on their PDPs to simplify gifting, personalize communication, and accelerate sales by allowing customers to nudge loved ones with gift ideas effortlessly.
Q4 Tactics
November 27, 2024
Popflex Achieves 91% YoY Growth with Klaviyo's BFCM Strategy
Discover how Popflex leveraged Klaviyo's SMS and targeted messaging to create a VIP customer experience, resulting in a 91% year-over-year increase during their BFCM sale.
BFCM
Sponsor
SMS Marketing
November 27, 2024
EU Investigates Amazon Marketplace for Potential Self-Preferencing
The European Union is intensifying its scrutiny of tech companies under the Digital Markets Act, launching an investigation into whether Amazon's Marketplace favors its own branded products over third-party sellers. REUTERS
Compliance
GOOGLEADS
TikTok
November 27, 2024
Shopify Protects Your Branded Search Terms with New App Store Update
Shopify App Store now ensures your app appears above competitor ads, giving brands greater control over their branded search terms and visibility.
Shopify apps
Mergers & Acquisitions
Lead Generation
November 25, 2024
Simplify Sales Tax Compliance with Avalara’s Meg Higgins
Learn how Avalara helps ecommerce brands navigate 14,000+ sales tax jurisdictions seamlessly, ensuring compliance, scaling ease, and protecting customer satisfaction, as shared by Meg Higgins on the DTC Podcast.
DTC Podcast
Sponsor
Ecommerce Strategy
November 25, 2024
Step by Step Guide to 537 Percent YoY Shopify Growth in 30 Days
Learn how Pilothouse achieved 537 percent YoY growth for a Shopify brand in just 30 days using angle testing, creative optimization, horizontal scaling, and leveraging product market fit to fuel Q4 success.
Meta Ads
Shopify Growth
Testing
November 25, 2024
How Plant People Achieved 400 Percent ROI with Minisocial
Discover how Plant People leveraged minisocial’s micro-influencers and UGC to achieve a 400 percent ROI, boost ROAS by 30 percent, and drive $10K+ EMV on TikTok while surging organic search volume.
November 25, 2024
How Oreo Drives Conversions with Personalization and Gamification
Oreo’s new Shopify-powered site enhances the DTC experience with SEO-driven traffic, easy customization, gamified checkout, and strategies to grow its mailing list, targeting holiday shoppers with unique personalized gifts.
Personalization
DTC
Shopify apps
November 25, 2024
Boost Conversions with Minisocial's Micro-Influencer UGC Strategy
Discover how Minisocial combines micro-influencer activations with high-performing user-generated content to enhance engagement, reduce cost per add-to-cart by 50%, and increase return on ad spend by over 30%.
UGC Campaign
Influencers
TikTok
November 25, 2024
BFCM Insights, Oreo's Q4 Recipe, and Explosive Growth Secrets
This issue dives into BFCM prep tips, Oreo's personalized marketing strategy, Pilothouse's rapid growth case study, sales tax compliance, and a key Shopify update protecting your branded search terms.
BFCM
DTC
Shopify apps
November 25, 2024
TikTok Tests Affiliate Comment Links to Boost Creator Earnings
TikTok’s new affiliate comment link feature lets select creators share product links directly in video comments, streamlining shopping experiences and driving engagement.
November 22, 2024
Pilothouse Shares 7 Essential Tips to Master BFCM Success
Prepare for Black Friday and Cyber Monday with expert strategies from Pilothouse, including budgeting, pre-scheduling ads, early promotion tactics, and boosting customer confidence with trust badges.
November 22, 2024
Boost Your Ads with NoLimit Creatives’ Free Optimization Guide
Learn strategies to stop the scroll with NoLimit Creatives’ guide, featuring top ad sizes, 20 high-performing examples, and TikTok optimization tips for better campaign results.
November 22, 2024