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Last Chance: Motion’s 2025 Ad Creative Cheat Sheet
Unlock 7 critical ad trends for 2025 with insights from $100M in ad spend, 500+ DTC advertisers, and 12 industry leaders—your guide to staying ahead in a competitive landscape.
Sponsored
Ad Strategy
January 27, 2025
Social Trends, Big Deals, and AI Boosts in E-commerce
From Instagram equation posts driving engagement to Amazon’s $150M Axio acquisition, catch up on key social trends, major M&As, and how AI is increasing conversion rates.
January 27, 2025
The Micro-Influencer Platform That Does It All
Minisocial combines micro-influencer posts with licensed UGC to grow brands effortlessly—submit your brief, approve creators, and get content ready for ads, social, and more.
Sponsored
UGC Campaign
Influencer Marketing
January 27, 2025
Big Game Ad Tips: How to Score Lower CPMs and Higher ROAS
Boost ad performance during the Super Bowl with Reel placements, countdown ads, trending hashtags, and exclusive offers—Pilothouse insights show CPMs drop and ROAS rises on game weekend.
Pilothouse Tips & Tricks
Meta Ads
Q1 Tactics
January 27, 2025
Avocados From Mexico Teams Up With Gronk for AI-Powered Guacline Campaign
Avocados from Mexico uses AI and NFL star Rob Gronkowski in a creative Super Bowl campaign, leveraging deepfake tech to promote guac recipes and engage fans during the Big Game.
Ad Campaign Breakdown
Super Bowl
January 27, 2025
The Gronk and Guac Playbook: AI, Campaign Tips, and Social Math
Discover how Avocados from Mexico uses AI in its Gronk-led Guacline campaign, tips for Big Game advertising without breaking the bank, and a simple social post format to boost engagement.
January 27, 2025
Swoonworthy Valentine’s Day Ad Strategies to Boost Conversions
Learn how to capitalize on Valentine’s Day with simple messaging, themed visuals, urgency tactics, playful angles, and split testing for valuable data insights.
Meta Ads
Q1 Tactics
Pilothouse Tips & Tricks
January 27, 2025
3 Essential Answer Engine Optimization Tips for 2025
Learn how to optimize your site for AI-generated responses with clear content, credible sources, and structured formatting to boost visibility in AI Overviews.
AI Tips
ChatGPT
Google AI Overviews
January 27, 2025
How Brands and Communities Are Supporting L.A. Wildfire Relief
Brands like Cocokind are stepping up with initiatives like prepaid donation shipping labels, while charities like Baby2Baby and Wildlife Recovery Fund provide essential aid to those affected.
January 27, 2025
Louis Vuitton x Takashi Murakami: Y2K Nostalgia Reimagined
Louis Vuitton revives its iconic 2003 collaboration with Takashi Murakami, featuring 150 colorful pieces inspired by kawaii culture, starring Zendaya, and tapping into Y2K nostalgia.
January 27, 2025
TikTok Valentine’s Tips, Email Automation, and CES 2025 Gadgets
Insights on TikTok Valentine’s Day campaigns, the benefits of switching to automated email flows, and a spotlight on innovative CES 2025 gadgets, from AI wearables to breathwork devices.
January 27, 2025
Red Dye 3 Ban Spurs Consumer Searches and Brand Opportunities
The FDA's move to ban Red Dye 3 has sparked curiosity about affected foods, creating a prime moment for health brands to highlight their artificial dye-free products.
Search Surge
Google Trends
January 23, 2025
OpenAI Secures $500 Billion for Historic AI Infrastructure Project
A joint venture led by OpenAI, Oracle, Softbank, and MGX will invest $500 billion in U.S.-based AI infrastructure, creating jobs and advancing AI development.
AI News
Breaking News
OpenAI
January 23, 2025